Apink's Son Naeun leaves Play M for her new contract with YG Entertainment
After ten years spending her success with Play M, Apink's member Son Naeun (27) has already signed her new contract with YG Entertainment, the label that recently brought girl group Blackpink into global success.
On 29 April 2021, Play M have renew contracts to five other members of Apink: Park Chorong, Yoon Bomi, Jeong Eunji, Kim Namjoo and Oh Hayoung. However, Naeun refused to renew her contract with Play M which will be expired at the end of 2021.
Read the agency’s statement below.
Hello, this is Play M Entertainment.
We have recently renewed our contracts with Apink’s Park Chorong, Yoon Bomi, Jung Eun Ji, Kim Namjoo, and Oh Hayoung.
The five members who have been with the company for the past 10 years have all decided to renew with the company based on our mutual faith and trust. We will provide unsparing support so that the five members can actively carry out their activities.
After a deep discussion with the members and the agency, Son Naeun has decided not to renew her contract in order to pursue her new dream. We respect Son Naeun’s decision, and we will genuinely support her new future ahead. We express our gratitude to Son Naeun who has stayed with the company for a long time.
Although Son Naeun unfortunately will not continue with the agency, all six members have equal love for the team, so we are planning to continue a positive and cooperative relationship regarding this.
Moving forward, all six members will stay as Apink and continue promoting as a team both together and separately. Apink is preparing an album as a full group for their meaningful 10th debut anniversary this year. Please cheer on and support Apink, who will continue to show their best with this new beginning.
The same day, Ilgan Sports reported that Son Naeun had been in discussion to sign with YG Entertainment after leaving Play M Entertainment, and a source from YG Entertainment confirmed, “We are positively in talks.”
- Naeun's statement after not renewing contract with Play M
The following day after her departure from Play M to YG, on 30 April, Son wrote her statement on her official Instagram account. The statement is as follows:
Hello, this is Apink’s Son Naeun.
I debuted when I was 18 years old, and already, 10 years have flown by.
Looking back, it’s because of the excessive love and support I received that the 18-year-old Son Naeun who sang “I Don’t Know” was able to grow up so much and become the 28-year-old Son Naeun of today. It’s also because of that love and support that I was able to spend those days so happily, to the point where I couldn’t have asked for anything more, while always feeling grateful.
I sincerely thank the [Apink] members, Pandas [Apink’s fandom], Play M family, and staff who were with me during that time, in addition to many other people. I want to inform you of the decision I made after careful discussions with the [Apink] members and our agency.
For a brief time, we will each be on our own, and we will also always be able to gather again and show you good things as Apink, with one heart and the same goal. So please show a lot of support for Apink, who will shine even brighter in the future!
Leaving the family with whom I have spent over 10 years with and making a fresh start in a new place feels unfamiliar to me as well, so I am very worried, but I will work hard so that I can become a Son Naeun who takes another step forward in terms of growth and development!
Thank you!
You’re my shining star
If I have you, I’ll never falter
Please always stay by my side
You’re my shining star
My feelings towards you will never falter
I’ll stay by your side forever
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